Here at Heart U we’re big proponents of giving your clients a rockin’ experience and serving them DANG WELL. So we’ve created a library of customizable template guides you can send to your clients when they inquire, when they book, or however you want (they’re customizable after all!) to give your brand a professional, luxury experience AND make your client's experience working with you a breeze.

customizable welcome guide, pricing guide, and outfit guide templates to uplevel your brand and enhance your client experience.

The guide library

welcome to

shop the guides

• 26 page, professionally designed guide
• Step by step instructions for clients to help guide them through outfit planning
• Copywriting prompts, including some of our professional tips!
• Easily customizable Canva Template


Photographers, wanna help your clients pick the perfect outfits? This customizable guide is for any photographer who wants to level up their service by offering their clients an outfit guide helping them with what to wear - styles, colors, patterns, logistics, and much more. Featuring 26 customizable pages that walk your clients through what to wear to their session. Just plug in your own photos and words and you’re ready to go! Each page has copy prompts telling you exactly what to write. Plus we designed it on Canva (a free program) because it is SOOO easy to customize. Grab our outfit guide and start going above and beyond for your clients in no time!


the outfit guide

The Outfit Guide

• 18 page, professionally designed guide
• Sections include: why photos matter, the experience, about me, reviews, investment, add-ons, albums + prints, FAQs, next steps, and more!
• copywriting prompts to write your own bomb copy
• Easily customizable canva template


This modern, editorial style pricing guide is easily customizable in Canva and will improve your brand BIG TIME. Gone are the days of you writing prices in an email and calling it a day. Time to blow the socks off those potential clients with a pricing guide so professional it looks like it was custom designed for you. In this customizable template, we've included a total of 18 pages that help you welcome potential clients to the experience, include rave reviews, showcase your best work, introduce yourself, answer their questions, and much more. While the template is catered more towards photographers, this guide can be easily customized for ANY creative entrepreneur.


the pricing guide

The Pricing Guide

• 38 page, professionally designed guide
• Sections include: the experience, about me, pricing, a la carte services, engagement tips, wedding day prep, timeline tips, sample timeline, first looks, lighting, making time for photos, vendor recommendations, albums and prints, FAQs, next steps, and MORE!
• Copywriting prompts
• Easily customizable canva template


Enhance your client experience, wow your clients, and showcase your value with our wedding welcome guide. This 38 page, customizable guide is the perfect way to answer your client’s biggest worries before they ask, set expectations, and give them the relevant information you wish they knew about their big day. Each page of our modern, editorial style wedding guide will deliver a luxury experience to your clients while communicating those expectations from the get go!


the wedding guide

The Wedding Guide

Email Templates

• 18 page downloadable PDF with our top email templates for BOMB client communication
• 9 original email templates
• includes: initial inquiry response, follow up, magic email, just paid - session, just paid - wedding, how to say no, response to inquiry OVER A year OUT, gallery delivery, & requesting a review.
• THE EXACT emailS we use DAILY in our businesses.


Photographers, Wanna to know EXACTLY what to say and how to say it to clients? Keep getting ghosted and wonder what the heck is wrong? Do you keep writing every single email from scratch because it needs your *personal* touch? Say hello to our email template pack, a guide filled with Evie & Lindsey’s original email templates customizable to your tone and voice. We’ve crafted these templates to stand out from the crowd, create connections, showcase your personality, and actually get inquiries to book. Say buh-bye to writer’s block cause we gotchu! If you've already purchased The Photo Major course these email templates are ALREADY included!


email templates

• THE outfit GUIDE
• THE wedding GUIDE
• THE pricing GUIDE
• email templateS


Choose the Guides Bundle and save $$! In this bundle you’ll receive all 4 of our guides: the Outfit Guide, the Pricing Guide, the Wedding Guide, and our Email Template Guide. All 4 working together in your business will put you on another level of professionalism. If you’re ready to rock your clients' world with emails that stand out, high quality guides that say, “I’m worth every penny,” and “I’m here to serve you every step of the way,” then look no further my friend. Snag the bundle today and step into your brand new business with professional high quality guides and emails to match.


the guides bundle

The Guides Bundle



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