THE Course

THE ULTIMATE ONLINE COURSE for photographers

WELCOME TO

An online course for any photographer who feels stuck in a rut and wants to give their business a solid kick in the pants to start crushing those goals of theirs. 

introduction

01

Season 1

The season for the photographer who’s either: new to the industry and business side of things, or the experienced pro needing a complete refresh and a kick in the pants to uplevel yet again. We cover everything from knowing your WHY, editing in Lightroom, second shooting, getting clients when first starting out, turning your personality into profit (aka branding!), and creating a firm foundation for your business to not only grow, but thrive!

Season 2

The season for the photographer who’s ready for a serious step up in their business. The one who’s needing a solid kick in the arse. (LOLZ keeping it G-Rated fam!) We cover some of the most challenging and overwhelming topics most photographers deal with: marketing, pricing, blogging, SEO, websites, client consultations, getting your work featured, nailing a cohesive style within your work, styling your couples, and SO. MUCH. MORE.

ADVANCED PHOTOGRAPHY

GOING PRO

Season 3

The season for the photographer struggling with social media in general and Instagram specifically. Constantly blaming the “algorithm” for the struggles? Hate to break it to ya, but it’s probably not the algorithm’s fault. We cover (in-depth!!) everything from practical strategies to curate your feed (aka your storefront to the world), creating real captions that convert followers into raving fans, hashtags, geotags, how to get more engagement, & lots more!

Season 4

In season 4 we discuss the meaty topics of running a scaleable photography business. We cover client communication, niche marketing, getting rave reviews, back ups & workflow, taxes, & outsourcing. Plus you get ALL our email templates so you can automate those puppies & know exactly what to say in any circumstance. Ready to get your life back, stop working 27/4 in your biz, & instead build a  SMART business that works for YOU? Yeah. We thought so. ;)

INSTAGRAM

GROWING YOUR BIZ

Season 5

An ENTIRE season dedicated to teaching you how to get authentic, candid, movement based images from your clients. With five 40+ minute long episodes, you'll get to watch us in the field shooting real life clients. In this season we cover how to pose couples, families, senior portraits, wedding parties, & a wedding couple. We teach you the vital things to do that will result in natural, fun-loving images (hint: 90% of it happens BEFORE you ever touch your camera.) And quite literally so much more...

death to the prom pose

HAVE NO IDEA WHAT TO SAY ON SOCIAL MEDIA?

We've been there too. Sign up and we'll give you our FREE Content Creation PDF to actually CONNECT with your ideal client.

FEEL LIKE YOU'RE DOING ALL THE THINGS AND IT'S STILL NOT ENOUGH?

FAQ's

A one time payment of $2600 
or 12 monthly payments of $260
(P.S. Once you purchase in full you’re in fo lifeeeee!!!!)

If you book ONE wedding from this course it will pay for itself. And trust us... you'll book WAY more if you implement the tools & strategies we teach you.

WHAT'S THE INVESTMENT?

01

Not right now. The course is sold in it's entirety. However, we will be selling the Posing Course (Season 5) solo later this year.

BUY INDIVIDUAL SEASONS?

02

Our next enrollment for the course will be August 11 - 18, 2020.

Registration window?

03

38 videos totaling over 13 hours of educational video content.
Full course workbook.
20 in depth pdfs & templates.
Private FB group for students to ask Q's, connect, find community, and plan meetups. You can see the entire course breakdown right HERE.

WHAT'S ALL INCLUDED?

YEP! You don't get kicked out of the course after a certain period of time. When you buy the course you're in FO LIFE. 

DO I GET LIFETIME ACCESS?

We designed this course for photographers, but any creative entrepreneur looking to uplevel their biz can definitely benefit from the principles and strategies taught! The examples will just obviously be in photography language. 

IS IT JUST FOR PHOTOGS?

04

05

06

YES! You get a better deal if you buy in full, but we do have payment plans available for 12 payments of $240.This is NOT a subscription plan. By choosing payment plans you are still committing to paying the FULL thing. Similar concept: you don't buy a fridge with a credit card & decide to stop paying halfway through. Not how it works Nancy.

PAYMENT PLANS AVAILABLE?

Investing in yourself and your business will ALWAYS pay off. And getting your ducks in a row sooner rather than later is freaking brilliant. Don’t wait until you fall flat on your face to start investing in yourself!

I'M NEW, IS THAT OKAY?

We designed this course to be consumed as a whole. We give you the exact blueprint for how we went from $0 to running 6 figure photography businesses in 2 years. Other than Season 5 (The Posing Course) we do not offer individual seasons because in order to get the MOST out of this, you need the full thing.

IF I DON'T NEED IT ALL?

07

08

09

We dive down into the heart. It's why we chose the name. We don't just talk about business strategies and tools. (Although we definitely do LOADS of that!!!) We also go straight for the heart of your business and your mental roadblocks. If your foundation isn't secure, all the business strategies in the world won't help. You might fly for a little bit, but eventually you’ll crash and crash hard. We want you to soar and soar without stopping. 

You have to know what you're doing and why you're doing it. You have to stop doubting yourself, letting fear run your life, and being terrified of failure.
There are workshops + retreats out there that just empower you to succeed.
There's education + courses that are purely strategy based.
We do BOTH thoroughly. Because combined, it's a freaking weapon. You'll be unstoppable.

What sets this course apart from others?

10

The information in the course is priceless. I am an established photographer and fellow educator, yet I still walked away learning a lot from each class. I also have to comment on the professionalism of the video production. This stuff is NOT EASY and every bit of it is so well done from the sound to the editing to the online

ABBI HEARNE

platform where you access the class. I am amazed by what these two have executed and can’t wait to see the results of this course ripple through the photography industry. Whether you’re considering picking up a camera for the first time or you’ve been at it for years, The Heart University will be such a valuable purchase for you!"

The information in the course is priceless. I am an established photographer and fellow educator, yet I still walked away learning a lot from each class. I also have to comment on the professionalism of the video production. This stuff is NOT EASY and every bit of it is so well done from the sound to the editing to the online platform where you access the class. I am amazed by what these two have executed and can’t wait to see the results of this course ripple through the photography industry. Whether you’re considering picking up a camera for the first time or you’ve been at it for years, The Heart University will be such a valuable purchase for you!"

/ NEXT

PREVIOUS

"The Heart University is a MUST for any creative who wants to crush it on their own. As a guy, and a videographer, I’ve found it really difficult to find instructional content that I can apply to my business and style - some courses I’ve looked at are too specific to certain “types” of creatives or industries. Evie & Lindsey 

BRADY CLAYTON

knock it out of the freakin’ park on EVERY aspect of being a successful creative in any industry, whether you're a guy or girl, IT'S ALL HERE. The Heart University is literally loaded with every imaginable tip and trick in the book."

"The Heart University is a MUST for any creative who wants to crush it on their own. As a guy, and a videographer, I’ve found it really difficult to find instructional content that I can apply to my business and style - some courses I’ve looked at are too specific to certain “types” of creatives or industries. Evie & Lindsey knock it out of the freakin’ park on EVERY aspect of being a successful creative in any industry, whether you're a guy or girl, IT'S ALL HERE. The Heart University is literally loaded with every imaginable tip and trick in the book."

/ NEXT

PREVIOUS

"Whether you are in your first year of business or your fifth year of business, I truly believe that EVERYONE could benefit from purchasing The Heart University, as Lindsey and Evie drop knowledge bombs and educate from the heart like no one in this industry has done before. As someone who is going into their 6th year of 

ALEX LASOTA

business, this course taught me new tricks and tools that have very quickly made a positive impact on my business (literally within a 24 hour period). SAYYYY WHHHHHAATTT??? Seriously. True story." 

"Whether you are in your first year of business or your fifth year of business, I truly believe that EVERYONE could benefit from purchasing The Heart University, as Lindsey and Evie drop knowledge bombs and educate from the heart like no one in this industry has done before. As someone who is going into their 6th year of business, this course taught me new tricks and tools that have very quickly made a positive impact on my business (literally within a 24 hour period). SAYYYY WHHHHHAATTT??? Seriously. True story." 

/ NEXT

PREVIOUS

"These ladies showed us a sneak peek into The Heart University and I AM ABOUT IT. I have already attended a workshop and guess what!? I'm hoping in on this course too. There is so much to learn from these women and they teach in such an amazing way! They never look down on you for being in a different place in your 

SARAH MCCLURE

business or your craft. They're here to build you up and remind you and teach you that no matter what point you're in YOU GOT THIS. They not only give you tools for your business, but for you life. This improved the quality of both of those things for me!"

"These ladies showed us a sneak peek into The Heart University and I AM ABOUT IT. I have already attended a workshop and guess what!? I'm hoping in on this course too. There is so much to learn from these women and they teach in such an amazing way! They never look down on you for being in a different place in your business or your craft. They're here to build you up and remind you and teach you that no matter what point you're in YOU GOT THIS. They not only give you tools for your business, but for you life. This improved the quality of both of those things for me!"

/ NEXT

PREVIOUS

"I decided to join because 1. I love Lindsey & Evie and 2. I needed help with unposed posing. Yes. I literally did this to learn one thing. Little did I know I would be getting way more than I could have imagined. I learned exactly what I came for but also walked away with quite a few other things. I gained confidence: In the “Worth, Value, 

KELSEY MCGOVERN

& Identity” video I realized how much I was holding myself back by not knowing myself and not taking care of myself. The way they teach is life changing. They care not only about giving you the tools to grow your business but also to grow as a person."

"I decided to join because 1. I love Lindsey & Evie and 2. I needed help with unposed posing. Yes. I literally did this to learn one thing. Little did I know I would be getting way more than I could have imagined. I learned exactly what I came for but also walked away with quite a few other things. I gained confidence: In the “Worth, Value, & Identity” video I realized how much I was holding myself back by not knowing myself and not taking care of myself. The way they teach is life changing. They care not only about giving you the tools to grow your business but also to grow as a person."

/ NEXT

PREVIOUS

"Honestly, this was the absolute BEST thing I’ve ever done for myself. Not just my business…MYSELF. I thought I’d learn a few new tips and tricks from Lindsey and Evie. BOYS AND GIRLS, LET ME TELL YOU. I’m not exaggerating in the slightest when I say I got that and soooo much more. Lindsey and Evie keep it completely

BRIANNA ROBINSON

real while also being completely loving. They’ll straight up tell you what you’re doing wrong, but they’ll back it up with words of encouragement so you don’t leave feeling defeated."

"Honestly, this was the absolute BEST thing I’ve ever done for myself. Not just my business…MYSELF. I thought I’d learn a few new tips and tricks from Lindsey and Evie. BOYS AND GIRLS, LET ME TELL YOU. I’m not exaggerating in the slightest when I say I got that and soooo much more. Lindsey and Evie keep it completely  real while also being completely loving. They’ll straight up tell you what you’re doing wrong, but they’ll back it up with words of encouragement so you don’t leave feeling defeated."

/ NEXT

PREVIOUS

S1E1 - What’s Your Why?
S1E2 - How To Get Clients + Portfolio When First Starting
S1E3 - Finding Your Brand: Turning Your Personality into Profit
S1E4 - Death to the Prom Pose
S1E5 - How to Not Suck At Editing
S1E6 - Worth, Value, and Identity
PDF: Software A Photographer Needs
PDF: Content Ideas
PDF: Comprehensive List of our Favorite Prompts & Poses
PDF: Posing for Individuals + Groups

S3E1 - Numbers Don’t Define Your Worth
S3E2 - You’re Not Taylor Swift - Curate Yo Feed!
S3E3 - Captions That Matter
S3E4 - Building Relationships With Followers
S3E5 - Hashtags and Geotags
S3E6 - Serve, Serve, Serve
PDF: Go-To Apps for Instagram



SEASON 1 - ADVANCED PHOTOGRAPHY

The Seasons

ALL THE LITTLE DETAILS

What's included

SEASON 3- instagram

S2E1 - Get Out of Your Own Way
S2E2 - Marketing: The Power of Storytelling
S2E3 - Pricing: Let’s Talk Money
S2E4 - Weddings 101
S2E5 - Creating Cohesive Work
S2E6 - Fake It Til You Make It
PDF: SEO Like a Pro
PDF: Blogging
PDF: Template - Wedding Questionnaire
PDF: Guide to Features + Submissions

S4E1 - Niche Marketing: PICK YO THANG
S4E2 - Client Communication & Experience
S4E3 - Workflow
S4E4 - How to Get Rave Reviews
S4E5 - So You Wanna Be A Destination Photographer?
S4E6 - Dreaming & Goal Setting
PDF: Questions to Text Couples Before Their Session
PDF: Our Favorite Equipment
PDF: Templates - Magic Email - Follow Up Email
PDF: Let's Talk About Taxes
PDF: Backup Workflow

SEASON 2 - going pro

SEASON 4 - GROWING YOUR BIZ

S5E1 - Intro to Posing 
S5E2 - Couples 
S5E3 - Families 
S5E4 - Senior Portraits
S5E5 - Wedding Party
S5E6 - Bride & Groom
PDF: Questions to Text Couples Before Their Session 
PDF: Posing Prompts & Directions 
PDF: Posing for Individuals + Groups

SEASON 5 - DEATH TO THE PROM POSE