Today we are answering a chunk of your photography-specific questions you’ve sent in.
Today we are diving into questions like:
Is it cheating if you use presets?
How did we achieve our editing style?
When should you draw the line at giving family or friends free sessions?
Where is the best place to stand for a first kiss on a wedding day?
And how do you decide your vibe or brand in your business?
Cassie: How did you achieve your editing style?
Lots of practice, it doesn’t come immediately and it can evolve over time. For us it has. Shooting in different lights and locations and then editing around in Lightroom will help you figure out what tones and looks you like consistently. Looking on Pinterest to see which photos/edits you naturally gravitate towards. Then look at the board and notice what the theme is. Then lastly finding presets that helped get you 70% in the direction you wanted and tweaked from there to experiment.
Emme: When to use purchased presets & when not to! When you’re just starting out do they help you or just prevent you from finding your own style & learning Lightroom because they do so much for you? Is it cheating or is it efficiency?
We don’t think they are cheating. Presets are a way to be efficient 100%. However, we do recommend still learning the ins and outs of the basic panel of Lightroom. Know and play around with the tone curve, color correcting, HSL, calibrations, etc. Just because you’re using presets as a starting place doesn’t mean you don’t know how to edit. The ONLY time we wouldn’t use a purchased preset is if you’re considering selling presets yourself. If you’re selling your own preset make sure it’s your own. Meaning you’ve created it from scratch and you didn’t use someone else’s base to edit your own then to sell.
Abigail: Doing photos for family/friends where do you draw the line on doing them for free?
This is such a personal decision and varies from case to case. Sometimes we’re more than happy to do it, sometimes we draw a boundary.
Destiny: Where the heck is the best place to stand for a first kiss?
In the middle of the aisle? Like dead center. Where else? We won’t be at row one, we’ll be back around row four.
Talk about working with a videographer to ensure both people get the shots they want and then talk about where we have our second shooter stand.
Lauren: How to hone in on your vibe when in the first few years of business?
We’re assuming by vibe here she means brand. What’s your product/service? Who do you want to serve or who makes the most sense to be your client based on what your product is? OR if you’re starting your business with an ideal client first and not a product, think of what the ideal customer you want to serve NEEDS and pick a product that serves them.
What feeling do you want your product/service to evoke in your customer? Based on that feeling/vibe – start to construct your brand around it – colors (color theory), brand elements or graphics, logo & fonts, everything should be bricks that all add up to the pyramid that is your brand. Everything should be giving the same message.
Show notes
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